Call of Duty: Black Ops 3 for Xbox 360 makes use art work not screens on the back cover of the game’s box.
Under images for Multplayer and Zombies modes, a disclaimer notes: “Not actual in-game images”.
The PS4 game box uses actual in-game screens.
Perhaps Activision decided using real in-game images from the Xbox 360 version of Black Ops 3 would put off potential buyers.
This isn’t the first time actual screens haven’t been used on the back cover of a major FPS. Battlefield 4 on PS3 and Xbox 360 used images taken from the next-generation version.
For more on the last-gen edition of Black Ops 3 check out our written and video analysis.