Multiple users (thanks, PC Gamer) have reported that New World has killed their RTX 3090 GPU, which, at £1,399, are the most expensive graphics cards. There is a thread on the New World forums, started by a user known as Goatz, discussing the issue.
It begins:
“So after hitting the play button for New World beta the game started to load, followed immediately by fan speeds increasing to 100%, fps dropping to 0, and then my monitors turning off and my video card is no longer detected.”
Multiple users there have reported having the same issue, along with users on the New World subreddit. One theory, as to why this is happening, is that the game menu’s uncapped frame rate overheats the cards. Strangely enough, this seems to affect EVGA cards the most.